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Fétiche provides a unique-over-usual bag experience.

We strive to create timeless and durable pure leather goods that will make their way into your future heirloom.

Our handcrafted products are a one-of-a-kind labour of love – a luxury like no other!


Ethically made with close attention to detail, each piece is unique.



Why Choose tiche










Our minimal and timeless designs stay fashionable years after the current trends have faded​.

Leather Quality

The starting point of our superior quality exercise is the leather we use. We work with the best leathers in the market, both from Italian as well as local tanneries.

Construction & Crafting

Our minimalistic approach to bag making complements leather’s natural durability. We avoid integrating non-leather components (tearable & breakable) like fabric, cardboard, foam or unnecessary metal hardware into your bag, so as to retain the pure leather feel and richness. In short we eliminate the unnecessary and retain only the essentials.

Attention to Detail

Our products are handcrafted using pure leather that ages beautifully. From conceptualizing and prototyping to the production, each piece is made one at a time in our studio with the utmost commitment to quality. We spend a good number of hours per piece! Our handcrafted products aren’t just an accessory; they are a labour of love – a luxury like no other!


If you love exclusivity, our bags are it! Made from upcycled leathers, every piece is a part of a very limited stock.

Absolute Ownership

Customer satisfaction is of utmost importance to us. We are proud of what we make and take absolute ownership of our product. We personally use the first sample of each design that we add to our library to validate its quality, utility & functionality. In a short span of time, we have converted many skeptics into Fétiche Loyalists! This pride and confidence in our offering has made us willing to accept returns and replacement requests subject to the availability of the same leather at that moment.


Our ultimate muse is a global citizen who isn’t defined by labels. It’s her sensibility that is much more individualistic. She values experiences and does not chase social trends. Her wardrobe is carefully curated to reflect her personality. She seeks quality and value.


About Us

Hi! My name is Sonalee and I've launched Fétiche, a Mumbai based label launched under Emerging Designs.


I've studied Fashion Design and Technology at the Shanghai chapter of IFA Paris. I showcased my graduate collection at Shanghai Fashion Week in Apr 2013.


I have diverse experience in the world of fashion, having interned and worked with both established fashion designers in Shanghai as well as retail giants in Shanghai and India.


Before starting Fétiche, I worked as a menswear apparel designer for four years with Reliance Trends, a group company of Reliance Industries Limited.

Fétiche for the most part began as a one woman operation, with me acting as designer, artisan and administrator, but a few other extremely talented and creative folks have helped lay its strong foundation.



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FÉTICHE Cheerleaders

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Mom & Dad

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Reach Out!

99026 91883

205 Sea Shell, Greenfields, A.B Nair road, Juhu, Mumbai 400 049

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